Sports Business & Sports Ticket Management Links: Week Ending 12/26/09

The evolution of Corporate America’s involvement in sports is leading towards more responsibility and better analytics. Please read on for more on: sports sponsorship, sports business, ticket management, corporate accountability, and The Spotlight Ticket Management Solution. Read More

Posted in Weekly Sports Business Links

Sports Business & Sports Ticket Management Links: Week Ending 12/19/09

The evolution of Corporate America’s involvement in sports is leading towards more responsibility and better analytics. Please read on for more on: sports sponsorship, sports business, ticket management, corporate accountability, and The Spotlight Ticket Management Solution. Read More

Posted in Weekly Sports Business Links

Sports tickets help firms build trust, improve relationships

CEG would add to this list over 200 firms that would cite dramatic return on sponsorship investment when analyzing the influenced revenue in sports ticket usage Read More

Posted in Ticket Management

Sports Business & Sports Ticket Management Links: Week Ending 12/12/09

CEG’s weekly collection of relevant press, tweets, and blogs shaping the world of corporate ticketing. The evolution of Corporate America’s involvement in sports is leading towards more responsibility and better analytics. Read More

Posted in Weekly Sports Business Links

Tiger Woods: Naming Rights May Gain From Tiger’s “Transgressions”

2009 will be remembered as a year of change in the sports marketing world with two dramatic shifts occuring at opposite ends of the calendar. Darren Rovell, in a piece for CNBC.com, properly points out the shifts when discussing how the actions of Tiger Woods may be the shift venues and events need to claw back some of their sports marketing dollars. Read More

Posted in Corporate Sponsorships and ROI

Sports Business & Sports Ticket Management Links: Week Ending 12/5/09

The evolution of Corporate America’s involvement in sports is leading towards more responsibility and better analytics. Please read on for more on: sports sponsorship, sports business, ticket management, corporate accountability, and The Spotlight Ticket Management Solution. Read More

Posted in Weekly Sports Business Links