Ticketmaster Chief Wants More Transparency
In the modern ticket market, transparency is the name of the game. Individual buyers are more intelligent. Corporate buyers are more intelligent. Its time for the ticket industry to wise up and bundle up all these costs before it loses more valued customers. New technology and data mining have helped to make ticketing a more exact science, and fans are not going to fall for the tricks of service fees any longer Read More
Sports Business & Sports Ticket Management Links Of The Week: Week Ending 7/26/10
Spotlight’s weekly collection of relevant press, tweets, and blogs shaping the world of corporate ticketing. The evolution of Corporate America’s involvement in sports is leading towards more responsibility and better analytics. Please read on for more information about sports sponsorship, sports business, ticket management, corporate accountability, and The Spotlight Ticket Management Solution. Read More
Qcue Attracts Key Teammates in Dynamic Pricing for Sports
As fans continue to crave a faster and more efficient way to use tickets to sporting events and other entertainment events, technology will continue to grow with that demand. What cannot be lost in this spin is that teams have the benefit of lower up front costs and efficiencies allowing them to make more money. A software used for dynamic pricing is just one of the ways that ticketing corporations are expediting and economizing the way tickets are sold. Dynamic pricing models are available within Spotlight Ticket Management as well where a number of corporations look to sell unused tickets through the only third party objective provider on the market Read More
Survey Finds Strasburg As MLB’s Most Marketable Under 25
Many ticket managers and corporate ticket owners do not understand the appeal that big-time stars have, as tickets to a home game against the Nationals in a game that Strasburg starts are worth more than the average game. Allocating these tickets effectively is important for corporations involved with employee incentives or client entertainment. It is also imperative that teams recognize this marketing boost and utilize it effectively. Take note, next time the Nationals come to town your tickets could be a tremendous business asset when used effectively. Read More
Banking on a New Era of Sponsorship
Banks are likely to become the next big naming rights sponsors due to the economic climate and its ability to jump back the quickest. It will be interesting to see how the public reacts. Read More
Sports Business & Sports Ticket Management Links Of The Week: Week Ending 7/19/10
Spotlight’s weekly collection of relevant press, tweets, and blogs shaping the world of corporate ticketing. The evolution of Corporate America’s involvement in sports is leading towards more responsibility and better analytics. Please read on for more information about sports sponsorship, sports business, ticket management, corporate accountability, and The Spotlight Ticket Management Solution. Read More
Booming Corporate Sports Sector Welcomes New Warriors Owners
The booming business sector in San Francisco and the surrounding area, along with the number of successful corporations (25 of which are in the Fortune 500) indicate that there is enormous potential for lucrative sponsorships and partnerships for the Warriors. Corporate luxury suite sales may spike in the coming years allowing the Warriors to implement a ticket management solution and drive partnerships for years to come. Read More
Knicks Sell Out Season Tickets
The Knicks have sold out season tickets, largely in part to their new signing of Amare Stoudemire but also because of all of the hype of this summers free agency. Read More
Player “Collusion” & Corporate Sales: Teams Brace When Stars Waver
If so, fan bases that purchase all of the tickets, season tickets, and luxury boxes may be less inclined to be enthusiastic about a team with a future that includes their franchise star leaving. This is a management nightmare as corporate sponsors and potential advertisers may be pushed away from a team that is set to lose its superstar. If the NBA isn’t careful, it could end up with a few large-market superteams and a lot of smaller market teams destined for poverty and failure Read More
Sports Business & Sports Ticket Management Links Of The Week: Week Ending 7/12/10
The recently “completed” economic recession has continued to leave a footprint in the world of Sports Sponsorships and corporate involvement in sports events into 2010. As covered thoroughly in this piece by Patrick Rishe in Forbes Magazine, several major sports sponsors including Monster.com, Citi, and UBS have dropped out of mega deals within the past three weeks. This may only be the beginning for an industry that has been riddled by inefficiencies and poorly evaluated deals and is in dire need of revolution. Read More
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- SpotlightTMS™ Selected as Ticket Management System for Memphis Grizzlies’ Corporate Suite Holders at FedExForum
