The Philadelphia Eagles are providing their suite holders with a new tool this season that will help them keep score — but not of the action on the field. Instead, the football team’s partnership with Spotlight Ticket Management will provide corporations with an automated way to track how their suite is being used, and whether… Read More
Juggling tickets for sports and entertainment events can be a challenge for companies, but new software systems hitting the market can make it easier to get maximum value from such investments. This season, the Kansas City Chiefs are offering suite-holders a system from Spotlight Ticket Management Inc., based in Calabasas, Calif. “The Chiefs have a… Read More
According to Spotlight football suites and tickets, when utilized and tracked effectively, generate a positive return on investment. Take one of our clients who achieved stellar results by properly allocating their tickets based on metrics generated from Spotlight. $43 Million – Get in Front of your Customers Sharing unique experiences drives business. This Spotlight partner… Read More
CALABASAS, Calif. (July 27, 2011) – That cheering sound you hear is the multitude of NFL fans reclaiming Sundays. But now that there will indeed be a 2011 pro football season, savvy corporations are confronting something of a dilemma: how to manage all of those suites and season tickets at the last minute. “The lockout… Read More
In Two Presentations, Spotlight CEO Tony Knopp Addresses State of Ticket Sales and Management – and Offers Teams A Vision for Making Online Ticket Administration Pay Off WOODLAND HILLS, Calif. (June 27, 2011) – Given the sputtering recovery and a continuing need to make the business case for suite purchases, professional sports teams require the… Read More
As teams invest in players that will make them successful, it is imperative that efforts are made to repeat the success, in order to continue to reap the rewards that come with success on the playing field as this article shows.
Even in an economy slowly recovering from hard times, it is still possible to increase prices for an improved product. As mentioned in this New York Post article the resurgent New York Knicks team has allowed Madison Square management to finally raise prices after holding them down for the past six seasons.
When it comes down to it, the NFL dispute is the same as any labor dispute and it is about salaries, employee work hours and benefits. The sums are certainly much higher, and the stakes even more so given the domino effects on the entire US economy if there is no professional NFL football next season. It can be argued that the sides are so far apart in part because they cannot agree on how to count the revenue and not because there is not enough revenue to go around. This article here captures the similarities to other labor disputes currently in the national headlines.
As companies look at ways to cut spending in recessionary times, they justifiably start with cuts to spending that cannot be tied to maintaining or growing the business. Sports marketing sponsorships are notoriously difficult to tie to specific benefits and are therefore often the early casualty of cutbacks. The financial woes of the veritable Heritage golf tournament detailed here captures the issues event organizers face.
These compliance laws exist and offer firms the negative consequences the Fidelity traders face along with some very positive benefits such as aggressive tax benefits. We buy sports tickets as businesses because they work. Generating business is the top goal for all firms and sports tickets have long been one of the best tools available. Unfortunately, the all-too-common approach by many firms is to hide their head in the sand doing the same innefective tracking through spreadsheets or by doing nothing at all. Unfortunately, ignoring these compliance laws does not make them go away and puts firms at significant risk of costly audits that usually end in lost jobs.