Cash for Clunkers - CEG promotion to Upgrade Ticket Management Solution
“Corporate Events Group announces the “Cash for Clunkers” promotion allowing firms to trade-in their current manual process and self-built systems for the industry leading Spotlight Ticket Management Solution.” …>> Read More
CitiGroup, Pandit, and CitiField
“In normal times, a company with its name on a baseball stadium would be flattered to have the chief executive take part in the opening-day festivities.” …>> Read More
NY Senator Schumer Causing Stir Among Ticket Brokers
“New York Sen. Charles Schumer’s proposed legislation to impose a two-day waiting period on brokers before they can buy and resell tickets has understandably caused an uproar among ticket brokers.” …>> Read More
TicketNews Weekly Sellers Rankings
TARP & Sports Sponsorship Figures
“Of the 20 banks that have received the most TARP money through Feb. 25, 19 have a financial interest in sports.” …>> Read More
Revenue Returns In The Face of Opposition
“Before TARP, bank executives would primarily base sports sponsorship decisions on one key criteria: bang for the buck.” …>> Read More
Global Sports Sponsorships Reviewed
“The Quail Hollow Championship, a PGA Tour event that sold out six straight years, is an unlikely candidate to be suffering from an identity crisis.” … >> Read More
Sponsor Names Not As Evident, But Prevail at The Players
“Even businesses in hard times find a way to be present on the course.” … >> Read More
ROI vs. ROO?
“…It shows that measurement is a way of life for those looking to get others to pay for their sport. It also discusses ROI versus ROO. If you don’t know what ROO is - it’s a must read.” …>> Read More