SpotlightTMS™ Launches SpotlightTMS for Salesforce on Salesforce.com’s AppExchange, World’s Most-­‐Popular Marketplace For Business Apps

Salesforce CRM Customers Can Now Benefit from Seamless Extension to Revenue-Driving Ticket Management Solution

CALABASAS, Calif., Jan 17, 2012 — SpotlightTMS (www.SpotlightTMS.com) today announced it has launched SpotlightTMS for Salesforce on salesforce.com’s AppExchange, helping to accelerate the market shift to the next cloud computing paradigm which is inherently social, mobile and open. Salesforce CRM users will now be able to maximize their return on sports and entertainment asset investments and measure their impact as a driver of revenue, all without leaving their familiar Salesforce environment.

Built on Force.com, salesforce.com’s enterprise cloud computing platform for building employee-facing social apps, the beta release of SpotlightTMS for Salesforce is immediately available for deployment, at no cost to SpotlightTMS users, on the AppExchange at http://www.salesforce.com/appexchange/. A 60-day free trial of the complete SpotlightTMS platform, including SpotlightTMS for Salesforce, is available at http://www.spotlighttms.com/spotlight-for-salesforce/.

SpotlightTMS for Salesforce (S4S) integrates seamlessly with Salesforce CRM, putting ticket management functionality in the hands of sales, marketing and other users through the CRM system they already use. Working with leads or contacts, users can search company ticket inventory, as well as tickets from multiple external sources, submit ticket requests and obtain approvals, purchase additional tickets, and have tickets delivered, all within activity records maintained within Salesforce CRM. S4S provides customers with real-time access to the SpotlightTMS platform for ticket administration, distribution and compliance reporting capability.

“The integration of SpotlightTMS with Salesforce CRM enables corporations to take full advantage of the revenue-increasing and deal-closing value of sports and entertainment events without leaving their familiar Salesforce CRM environment,” said Tony Knopp, SpotlightTMS CEO and co-founder. “Companies make significant investments in sports and entertainment ticket assets and S4S enables their Salesforce CRM users to more easily utilize those assets, maximizing ROI, tracking their usage and measuring their business impact.”

“S4S delivers a seamless extension to Salesforce CRM functionality, providing our customers with better visibility into the performance of their sports and entertainment assets,” said Ron Huddleston, senior vice president, ISV alliances, salesforce.com. “The ecosystem of apps on the AppExchange helps us deliver more options to our customers to help make them successful.”

SpotlightTMS pioneered the enterprise sports and entertainment ticket management space with SpotlightTMS. Its growing list of enterprise customers seeking to maximize revenues from and ROI on their tickets includes Google, Comcast, MetLife, Nike, Oracle, NBCUniversal, Stanley Black & Decker, and Principal Financial Group. In addition, professional sports teams from football, hockey and basketball — including the San Antonio Spurs, Chicago Bears, New Jersey Devils, Miami Heat, Indianapolis Colts, Cleveland Cavaliers, Houston Texans, Memphis Grizzlies, Baltimore Ravens and Detroit Red Wings — are providing SpotlightTMS to their most important customers.

About SpotlightTMS

SpotlightTMS ( www.spotlighttms.com ) is an enterprise SaaS provider that enables companies to maximize the business impact of sports and entertainment ticket investments while maintaining compliance standards. Its SpotlightTMS(TM) application is currently in use managing millions of dollars in entertainment investments by companies that want to manage their entertainment asset investments in a simple, transparent way. SpotlightTMS includes a business impact engine that allows companies to drive and measure direct business outcome, such as ensuring utilization, assessing sponsorship effectiveness and measuring ticket use as a driver of revenue. The company is based in Calabasas, Calif.

About the Force.com Platform and AppExchange

Force.com is the trusted social enterprise platform for building and running any employee app in the cloud. Force.com powers the Salesforce CRM apps, the more than 200,000 custom apps used by salesforce.com customers such as Japan Post, Kaiser Permanente, KONE, and Sprint Nextel and the more than 1,300 ISV apps built by partners such as BMC, FinancialForce.com and Fujitsu.

Enterprise apps built on the Force.com platform can be easily distributed and marketed through the salesforce.com AppExchange http://www.salesforce.com/appexchange/.

The salesforce.com social enterprise platform delivers the most trusted and comprehensive cloud technologies for social, mobile and open apps. It includes Force.com, the cloud platform for employee apps, Heroku, the cloud platform for customer apps and Database.com, the cloud database to integrate the social enterprise.

Salesforce, Dreamforce, Force.com, Heroku, AppExchange, Database.com and others are trademarks of salesforce.com, inc.

Posted in Spotlight TMS, Technology and Tickets, Ticket Management

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