Autumn leaves bring the busy season for firms managing Sports & Entertainment assets.  Managing tickets, suites, and hospitality assets including sports ticket management is quite the undertaking, especially with the current scrutiny on businesses spending on such assets.  Spotlight Ticket Management Solution will bring your sports and event ticket management into the 21st century by automating the entire process, saving money immediately, and freeing up the most valuable resource a firm has…..time.

One of the more common responses we hear is “we don’t own enough tickets”.   However, for our experience firms own far too much to not practice effective ticket management.  Anyone spending over $75,000 on sports tickets stands to save dollars immediately.  One arena suite generally costs between $100,000 and $500,000 for one calendar year.  Many firms own more than one suite and manage them haphazardly, literally losing money as they don’t realize just how expensive these investments are and just how many tickets are involved.

A few quick numbers that we commonly see:

Firm A owns 3 arena suites and 4 baseball season tickets

• Estimated Annual Investment: $561,000
• Estimated Annual Tickets: 10,044
• Firm A stands to save well over $180,000 in year one through Spotlight- before the annual savings in employee time by eliminating waste and identifying tax deductions

Firm B owns 10 arena suites, 8 NFL Suites, and 8 MLB Suites

• Estimated Annual Investment: $6,200,000
• Estimated Total Tickets: 47,376
• Firm B stands to save $2 million in year one through Spotlight- before the annual savings in employee time by eliminating waste and identifying tax deductions

Effective sports ticket management is not solely a “nice” luxury, it is a necessary business tool to save money and cut costs immediately for less than the cost of the soda pop purchased in a single month.

Contact Spotlight today discuss your firm’s unique situation and how Spotlight Ticket Management and Corporate Events Group can show you returns in excess of the examples noted above.

Sports sponsorship and sports tickets are effective business tools and effective ticket management through Spotlight will get the most from your investment while avoiding negative PR seen here, and here.